10 Store Meetings to Increase Your Sales Immediately

Great information from an international sales and management trainer consolidated into one easy-to-use manual. Can’t beat it for $147.00!

These 10 meetings have been specifically designed to help you develop a results-oriented sales training program with your people. Each meeting addresses a critical sales challenge faced by you and your staff on a daily basis. For each store meeting you get a Leader’s Guide (a scripted outline) and employee worksheets to complete during the meeting for reference as they practice their newly learned techniques.

$147.00

Shipping and Handling Charges will be applied at checkout.
Additional shipping charges will apply to deliveries outside the USA. You will be notified by our office of any additional charges that will need to be applied to your card to deliver to your location.

Dave Richardson’s “10 Store Meetings” is one of the best sales training tools I have ever invested in. No longer do I find myself pondering what to cover at a sales meeting, now I can just grab the book and go. I share Dave’s belief that it is critical to focus on one or two specific areas in each meeting, rather than on loading a lot of information on people at one time. I also like the fact that the training is scripted, and therefore very easy to use. My people enjoy the worksheets and save them for future reference. I’m at the point now where I’m asking each salesperson to study one of the meetings and become the meeting leader at a sales meeting. ~ Chip Stone, Stonecraft Jewelers

1. Buying Signals

It is estimated that salespeople miss an average of 2.5 buying signals before they happen to close the sale or the customer leaves the store. Train your people to recognize 34 verbal and non-verbal buying signals that clearly indicate that a customer is ready to purchase.

2. Better Customer Rapport Equals Better Sales

It all starts with the greeting, and “May I help you” no longer cuts it. Learn secrets that will help you build a strong relationship with each customer and make the experience of shopping in your store a memorable one.

3. Add-On Sale

What are the barriers to the add-on sale? “Customer will say ‘no’.” . . . “I may lose the first sale” . . . “The customer has already spent enough.” Really? By whose standards? Learn how to ask for and close an add-on sale with confidence.

4. Using the Telephone to Generate Sales

This is a very valuable tool in your store and, used correctly, it can bring you a lot of repeat business. Learn easy ways to use the telephone to increase your business by as much as 30%.

5. The Strategic Sales Plan?

What if everyone in your store handed out 3 business cards (outside of the store) each day? Showed a favorite diamond piece to just 2 customers every day? Tried (just tried) for 1 add-on sale per day? What would that do for your business? In a store with a $350 average sale and seven salespeople, that can easily be $194,200 (or more!) in plus business! This is the 3-2-1 Sales Plan!

6. Overcoming Objections

Nothing kills a sale more than an objection that is not handled well. Learn how to handle such objections as “I can buy it cheaper at XYZ store” or “I can buy it cheaper on the internet” or “It’s too expensive” comfortably and easily every single time.

7. Giving Superior Customer Service

This exercise, in which all of your people actively participate, will cause you to understand what superior customer service is really all about and how to get it. Everyone will begin tuning into customers in ways they never thought of before.

8. The Turnover Sale

Learn the real barriers and benefits of the T-O and how this can be one of the strongest customer benefits in your store.

9. Closing Techniques

Teach your people 10 integrity-based closing techniques and 3 “last ditch” closes that work every time. Then challenge them to pick their favorites and close more sales!

10. What Money Can’t Buy

What is it that gives you the greatest personal satisfaction in your job? When a customer walks out of your store with two gift boxes and a big smile? Or, maybe it’s when a customer returns to tell you about how his proposal went and that she said “yes.” Teach your people ways to create those precious moments that money simply cannot buy with every sale.

All the advertising and promotion in the world will do you no good if your people do not have sound selling skills. Now you can provide proven, immediately applicable information at your sales meetings and get some results you can measure at the bottom line!

$147.00

Shipping and Handling Charges will be applied at checkout.
Additional shipping charges will apply to deliveries outside the USA. You will be notified by our office of any additional charges that will need to be applied to your card to deliver to your location.

Jewelry Sales Training International
PMB 345, 8711 E. Pinnacle Peak Rd.
Scottsdale, AZ 85255

Toll Free: (800) 338-5831
Local: (480) 451-8808
Fax: (480) 451-9372